Technology is always on the move. Moore’s Law specifically addresses this phenomenon, stating that the speed of technology doubles roughly every two years. That theory proved true until recently, with technologies doubling in capability even faster than every two years. You likely already realize …
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Restaurant Expansion Financing — What You Should know
The COVID-19 pandemic caused the restaurant and hospitality industry to take a big hit in 2020. Many businesses had to close their doors, with some shuttering for good. But, if you could stay afloat, there’s a light at the end of the tunnel. Because so many people were “cooped up” for over a year, …
Restaurant Branding Trends to Adopt in 2021
The COVID-19 pandemic has changed almost every industry across the world. Businesses are looking for new ways to break even and survive while others find opportunities to profit and succeed. It might be an uncertain time for the restaurant and hotel industry, but there is a silver lining as well. As …
How to Start a Restaurant Subscription Service
Restaurant margins have always been tight, averaging between 3-5%. Having a steady and bankable incoming revenue stream has rarely been a reality for beleaguered restaurateurs facing sometimes insurmountable odds. While it’s impossible to fully gird yourself against the dangers of the future, …
July 2021: Restaurant Good News Roundup
A new month means new opportunities to reflect on the little rays of light that make life worth living. Before we dive into the good times, it’s important to contrast them against the shared struggles of the industry. When a lawsuit brought the Small Business Administration relief program to a halt, …
How to Market Using Restaurant Geofencing
What’s the deal with geofencing? What even is geofencing? Specifically, what is restaurant geofencing and how can you use it to your advantage? That’s plenty of questions already, so let’s back up a little. When it comes to marketing your restaurant, there’s not a “one-size-fits-all” method. Imagine …
8 Bizarre Restaurant Crimes
True crime narratives have captured public attention for years now, for a variety of reasons. Restaurants rely on trust every day, whether that’s in customers to honor their tickets or in guests to wear masks; crime stories fascinate us because they give us a glimpse at how things go when someone …
5 Strategies to Create Engaging Restaurant Social Media Content
Social media marketing is an essential tool for any business, including restaurants. While the menu and quality of the food are indispensable, 45% of people claimed to have visited a restaurant for the first time based on its social media content. Moreover, social media marketing enables you to …